How to make people know the difference of color glazed ceramic paintings with oil paints ceramic paintings?

I’m a Chinese vendor of color glazed ceramic paintings, I used to sell it to a US chain store by a chance which its buyer came to China, see my products by his own eyes and feel it by hand.

But I have difficult to present my products to other new foreign buyers only by emails and pictures. Mainly because,I think, I don’t know how to express the difference of the color glaze with common oil paints in English well. And I believe it is not a mass product, so finding a correct buyer who knows it is very difficult.

The patterns by colored glaze only form in kiln. The glaze makes the paintings look like color glass paintings. It’s totally different with hand paint oil paints on ceramic dinner wares or cups.
If any of you who can help me, I will email some photos of the product to you and answer any of your questions. My email is hanson_wyj@yahoo.com
thanks.

Maybe you need to avoid the word "painting" in your written sales pitch, since that word automatically makes most people think of an artist putting paint on a canvas with a brush, or hand-painting something on ceramic. Use words like "work of art" or "image" instead, or refer to the pieces by their genre—landscape, still life, abstract, etc. And definitely focus on the process by which they were made.

How about "the elements of earth and fire are combined to stunning effect in these unique ceramic art pieces."

Or "created by fire, not by a brush!"

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One Response to “How to make people know the difference of color glazed ceramic paintings with oil paints ceramic paintings?”

  1. helene says:

    Maybe you need to avoid the word "painting" in your written sales pitch, since that word automatically makes most people think of an artist putting paint on a canvas with a brush, or hand-painting something on ceramic. Use words like "work of art" or "image" instead, or refer to the pieces by their genre—landscape, still life, abstract, etc. And definitely focus on the process by which they were made.

    How about "the elements of earth and fire are combined to stunning effect in these unique ceramic art pieces."

    Or "created by fire, not by a brush!"
    References :

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